MotorTrend Launches Next Phase of Multi-Platform Distribution With New Free Ad-Supported Streaming TV Channel, Starting With Samsung TV Plus and Xumo
MotorTrend Group, a Warner Bros. Discovery company, announced today the next phase of its expansion strategy with a new way for viewers to enjoy high-quality automotive content: Free Ad-Supported Streaming TV that will reach tens of millions of viewers and hundreds of millions of devices. Building upon its 1.3 billion monthly impressions across robust television, web, social and print properties, fans will now be able to access the all-new MotorTrend FAST TV channel on Samsung TV Plus, Samsung’s free TV and video streaming platform, and Xumo. This gives viewers more options than ever to watch MotorTrend’s massive library of automotive content in addition to MotorTrend+, the only ad-free subscription streaming service dedicated entirely to the motoring world and MotorTrend TV, already available in 73 million homes.
The free ad-supported streaming TV (FAST) channel, MotorTrend FAST TV, will stream MotorTrend’s most popular shows in the U.S and Canada, such as ROADKILL, BITCHIN’ RIDES and TEXAS METAL, online without a subscription. It is available today, October 26, on Samsung TV Plus and will be available tomorrow, October 27, on FAST service Xumo. More FAST providers will be announced soon.
“The launch of MotorTrend FAST TV marks a milestone in our mission to introduce automotive culture and inspire car fans everywhere by getting our massive library of premium automotive storytelling in the hands and on the digital screens of our tens of millions of fans,” said Alex Wellen, Global President and General Manager, MotorTend Group. “With the addition of this free, ad-supported experience, MotorTrend FAST TV complements our digital and TV subscription offerings for consumers, and connects us with our advertisers and powerful new platforms like Samsung TV Plus and Xumo in fresh, new ways.”
MotorTrend FAST TV offers content for every car fan. Uniquely powered by MotorTrend’s extensive, world-leading library of shows, MotorTrend FAST TV caters to consumers who love the automotive world with everything from at-home project tips to shows about professional, award-winning in-depth customizations. The daily programming blocks on MotorTrend FAST TV include:
- Low Buck Builds series such as DIRT EVERY DAY and ROADKILL’S JUNKYARD GARAGE that showcase MotorTrend’s crew of experts’ engine ingenuity and knowledge with a focus on function, not appearance.
- Classics and Restorations take viewers inside the craftsmanship of stunning, one-of-a-kind custom rebuilds that blend performance and style. Series include BITCHIN’ RIDES, IRON RESURRECTION, TEXAS METAL, UNIQUE RIDES and SPEED IS THE NEW BLACK.
- Do-It-Yourself shows that provide helpful tips, tricks and recommendations for the at home hobbyist builder such as ENGINE MASTERS, ALL GIRLS GARAGE, FOUR WHEELER and CAR FIX.
- Late Model Showcase with shows including HEAD 2 HEAD and IGNITION provides answers to those wondering what’s new, what’s fast and what’s cool in the automotive world.
Additionally, weekends on MotorTrend FAST TV are for ROADKILL, a truly one-of-a-kind programming block that is dedicated entirely to MotorTrend’s #1 digital series and the shows it has inspired. Saturdays and Sundays are for two of MotorTrend’s most popular experts, David Freiburger and Mike Finnegan, who specialize in automotive chaos theory – brilliant execution of bad ideas involving all manner of muscle cars, 4x4s and/or hot rods. The weekend will also feature the popular spinoff FASTER WITH FINNEGAN.
“With MotorTrend FAST TV we have the opportunity to reach new audiences who may not have sampled our offering in the past,” said Mark Jocson, Vice President of Distribution and Partnerships, MotorTrend Group. “We’re excited to be a premium content provider on industry-leading platforms, and offer car fans of all makes, models and creeds new places to connect with the automotive world they love.”
MotorTrend FAST TV is now available on Samsung TV Plus, the leading global smart TV manufacturer’s free FAST platform, which offers nearly 230 channels in the U.S. and more than 1,600 channels globally across news, sports, entertainment, comedy, reality, movies and lifestyle programming via linear channels and on-demand content.
MotorTrend FAST TV is available tomorrow on Xumo Channel 467. As a leading pioneer in FAST entertainment, Xumo provides free access to exclusive movies, tv shows and over 250 channels with premium programming across 26 genres, including Local News, Weather, Action, Drama TV, Westerns, Country TV, Latino, Crime TV, Game Shows, Daytime TV, Automotive, and more. The free, ad-supported service reaches millions of viewers each month via a multi-screen distribution network of smart TVs, mobile, web, and streaming boxes.
More distribution platforms will be added soon. Viewers can visit www.MotorTrend.com/FASTTV for more information.
About MotorTrend Group
MotorTrend Group, a Warner Bros. Discovery company, is the world’s largest automotive media Group dedicated to introducing, inspiring and intensifying people’s passions for the motoring world. Comprised of more than 50 iconic brands including MOTORTREND, HOT ROD, ROADKILL, TOP GEAR AMERICA and more, MotorTrend Group is the ultimate source of entertainment and information for both auto enthusiasts and car shoppers, with a monthly audience of more than 26 million and over 110 million social followers. Featuring world-class automotive entertainment across the #1 television network for automotive fans, digital streaming channels including MotorTrend FAST TV, iconic events, the largest automotive social network, over seven decades of print and digital editorial content and cutting-edge resources for new car shoppers, MotorTrend embodies every corner of car culture. From electric vehicles to timeless classic customs, MotorTrend Group brings the latest motoring trends to fans of all generations.