Four Teams Featuring MMG, Cash Nasty, Jidion, the Through the Wire Crew and More Face-Off Live This Friday, December 9 at 7 p.m. ET
House of Highlights – the most-followed U.S. sports media brand on social for young fans – returns with the latest edition of its popular creator competition franchise – HoH Showdown: $100,000 Slamball. The event will spotlight four teams featuring some of the world’s top online creators including MMG, Cash Nasty, Jidion and House of Highlights’ own Through the Wire team, in a bracket-style tournament vying for the ultimate Slamball trophy and a major cash prize. HoH Showdown: $100,000 Slamball. will livestream this Friday, December 9 at 7 p.m. ET on House of Highlights’ main YouTube channel, HoH’s creator-focused HoH YouTube channel, the B/R app, and select creator channels who will serve as official co-streaming partners.
Slamball is a fast-paced twist on traditional basketball that uses trampolines built within the court to fuel eye-popping acrobatic slam dunk play. Teams in the Showdown will play to 21 points or until an 8-minute clock runs out with each basket worth two points and dunks worth three. The event will stream live from DEFY in Atlanta with the following teams taking the floor:
- Jidion, Kanel Joseph, and D’Aydrian Harding
- MMG, AJ Greene, and Dockery
- Through the Wire
- Cash Nasty, Zack TTG, and YPK Raye
The Broadcast Boys, House of Highlights breakout creator duo boasting 4 million followers across TikTok and YouTube, will return as hosts for the event, sharing commentary and interviewing participants throughout the competition. Fans can catch additional live pregame and in-game action on HoH’s Instagram channel and HoH TikTok.
The House of Highlights Showdown franchise first debuted during TNT’s Capital One’s The Match: Champions for Change and returned during 2021 NBA All-Star weekend. The concept takes top social media creators and puts them in quick-hitting competitions. To date, the HoH Showdown has generated over 300 million social views and 19 million engagements across platforms and has continually trended in the #1 spot globally on YouTube. In October, House of Highlights became the #1 most viewed brand on social with more than 3.9 billion views globally and the #1 most viewed sports account on YouTube with more than 960 million views.
About Bleacher Report
Bleacher Report is a leading sports media brand reaching more than 175 million hyper-connected young sports fans each month through distribution of premium content. It is the #1 sports brand driving engagement and video views across all social platforms and the Bleacher Report app, while fueling offline engagement through unparalleled experiences that blend sports with culture. Bleacher Report has a portfolio of brands that includes House of Highlights, B/R Football, B/R Gridiron, B/R Open Ice, B/R Walk-Off, B/R Kicks, B/R Betting and B/R Gaming, delivering customized content that caters to the unique passions of its fans across its owned and operated channels and world-leading social platforms. Bleacher Report is a division of Turner Sports, which provides it access to premium live content from the NBA, Major League Baseball, and NCAA Division I Men’s Basketball Championship. Find Bleacher Report on the industry-leading Bleacher Report app, www.bleacherreport.com and on Instagram @BleacherReport.
Brian Reinert | 646.226.1709 | Brian.Reinert@warnermedia.com